Adam has over fifteen years of experience as a sustainability professional working with public, private and non-profit institutions. As Director of Sustainability with the Cement Association of Canada, Adam works with government, industry, environmental and other civil society groups to promote and enhance concrete’s contribution to sustainability, with a specific emphasis on life cycle approaches to climate change mitigation and adaptation. Prior to joining the CAC in 2012, Adam managed Environment Canada’s Corporate Environmental Innovation initiative -- a multi-stakeholder program to promote the business and financial case for corporate environmental leadership and the link between sustainability and an innovative and competitive economy. Adam holds a B.Sc. from the University of British Columbia and a Masters' of Environmental Studies from York University.